Blogs
Simple, data-led explanations of agentic commerce and how to optimize your brand for AI shopping.
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News of the Week #2: The Weekly Brief on Agentic Commerce
OpenAI drops Instant Checkout, Zyg raises $5.8M, Spreedly launches agentic payment rails, GenFlux raises $4.2M, and more agentic commerce news.
News of the Week: The Weekly Brief on Agentic Commerce
Era raises $1.4M for AI agent product data, Mastercard launches Agent Pay in UAE, Walmart CEO says AI shoppers spend 35% more, and more agentic commerce news.
The 5 Levels of Agentic Commerce and the Missing One for Brands
Stripe's 2025 Annual Letter outlines a framework for agentic commerce maturity. We break down the five levels and highlight the critical optimization gap most brands overlook.
Inside ChatGPT's Shopping Connector: Query Fanouts Update
Our extension now captures product recommendations from ChatGPT, showing you the metadata behind each product listing.
Query Fanouts: See What Answer Engines Look For
Discover how LLMs break down your queries into multiple search queries called query fanouts, and learn how to use them to improve your AI visibility.
What is AEO? Why Generative Engine Optimization is the New SEO
Understand how Answer Engine Optimization is reshaping digital visibility across AI answer engines.
Inside Generative Engines: A Mathematical and System-Level Breakdown
A deep dive into the mathematical foundations and system architecture that power modern generative AI engines.
