AI agents are becoming the new shoppers. Make sure your products get recommended when they browse, compare, and buy
A middleware layer that sits on your existing Shopify, WooCommerce, BigCommerce store and exposes it to AI agents via UCP and MCP.
A middleware layer that sits on your existing Shopify, WooCommerce, BigCommerce store and exposes it to AI agents via UCP and MCP.
Monitor when AI agents recommend your products across all major platforms.
See exactly which competitors get recommended instead of you, and why.
Track your recommendation win rate and identify optimization opportunities.
Get notified when competitors overtake you in AI recommendations.
UCP (Universal Commerce Protocol) is the emerging standard for how AI agents discover and interact with stores. Think of it like robots.txt, but for commerce capabilities. Rankly scans your store and generates a hosted UCP profile automatically.
Every ecommerce platform has its own API. Rankly’s adapters sit between your platform and the UCP spec. When an AI agent calls UCP Product Search, we translate that into the right Shopify Storefront API query behind the scenes.
MCP (Model Context Protocol) is how AI agents like Claude and Cursor interact with external tools natively. Instead of calling a REST API, the agent has direct tool access — search_products, add_to_cart, create_checkout. Rankly generates your MCP server automatically.
1{2 "merchant": "Your Brand",3 "ucp_version": "1.0",4 "capabilities": {5 "product_search": true,6 "cart_operations": true,7 "checkout_sessions": true,8 "order_tracking": true,9 "fulfillment_webhooks": true10 },11 "endpoints": {12 "rest": "https://api.rankly.ai/ucp/v1/{brand_slug}",13 "mcp": "https://mcp.rankly.ai/{brand_slug}"14 },15 "catalog_size": 847,16 "supported_currencies": ["USD", "EUR", "GBP"],17 "supported_shipping_regions": ["US", "CA", "EU"],18 "auth": {19 "type": "bearer",20 "token_endpoint": "https://api.rankly.ai/oauth/token"21 },22 "rate_limits": {23 "requests_per_minute": 120,24 "burst_limit": 2025 },26 "platform": "shopify",27 "last_synced": "2025-02-19T14:30:00Z"28}
OpenAI
OpenAI launches Instant Checkout with Shopify (1M+ merchants) and Etsy. The open-source Agentic Commerce Protocol is co-developed with Stripe for secure payments.
Key Players

Free Analysis