# llms.txt - Structured Information for Large Language Models # Learn more: https://llmstxt.org/ # Rankly - Agentic Commerce Optimization Platform ## Overview **Tagline**: The New Search Infra for Agents — Optimize your product pages for AI Shopping Agents. Rankly connects your e-commerce store to LLMs and makes it agent-ready. Monitor AI shopping recommendations, track brand visibility, and optimize your catalogue for AI agents across 8 platforms including ChatGPT, Google AI Overviews, Perplexity, Gemini, Claude, Copilot, Meta AI, and Amazon Rufus. **Website**: https://www.tryrankly.com **App**: https://app.tryrankly.com **Book a Demo**: https://cal.com/sahil-rankly/30min --- ## Core Product Features ### 1. Shopping Track how AI recommends products and drives purchasing decisions. Monitor product visibility, retailer rankings, and pricing across AI shopping agents like ChatGPT, Perplexity, and Gemini. All in one dashboard. **Features:** - Shopping Responses — See how AI recommends products across conversational shopping queries. - Product Visibility — Track how often your products appear in AI shopping recommendations. Visibility scoring with trend tracking. - Retailer Visibility — Track which retailers appear in AI shopping recommendations for your products (Amazon, Best Buy, Walmart, Target, B&H Photo, Newegg). - Pricing & Reviews — Compare avg prices, ratings, and reviews for products across AI responses. **Learn More**: https://www.tryrankly.com/features/shopping ### 2. Agentic Commerce AI agents are becoming the new shoppers. Make sure your products get recommended when they browse, compare, and buy. A middleware layer that sits on your existing Shopify, WooCommerce, BigCommerce store and exposes it to AI agents via UCP and MCP. **How It Works (3 Steps):** - Step 01: UCP Profile — Auto-generate your /.well-known/ucp profile. UCP (Universal Commerce Protocol) is the emerging standard for how AI agents discover and interact with stores. Think of it like robots.txt, but for commerce capabilities. Rankly scans your store and generates a hosted UCP profile automatically. - Step 02: API Adapters — We translate your platform's API into UCP. Every ecommerce platform has its own API. Rankly's adapters sit between your platform and the UCP spec. Supports 17 UCP endpoints mapped to Shopify Storefront/Admin APIs (Product Search, Details, Reviews, Cart, Checkout, Inventory, Pricing, Shipping, Webhooks, Fulfillment, Returns, Customer Profile, Wishlist, Locations, Variants, Discounts, Collections). - Step 03: MCP Server — Auto-generated MCP server for your store. MCP (Model Context Protocol) is how AI agents like Claude and Cursor interact with external tools natively. Tools: search_products, get_product_details, add_to_cart, create_checkout, track_order, get_shipping_rates, apply_coupon. **Platform Coverage:** Google AI Overviews, Gemini, ChatGPT, Claude, Shopify, BigCommerce, WooCommerce, Adobe Commerce, SAP Commerce Cloud, Salesforce Commerce Cloud, Etsy, Amazon. **The Shift — Traditional Search vs Agentic Commerce:** - Traditional: Keywords & links → Search → Click → Browse → Manual cart → SEO & paid ads - Agentic: Intent & conversation → Ask → Recommend → Buy → Chat-to-purchase → Agent visibility **Timeline — The Rise of Agentic Commerce:** - Sep 2025: ChatGPT Instant Checkout (OpenAI + Shopify + Etsy, Agentic Commerce Protocol co-developed with Stripe) - Jan 2026: Universal Commerce Protocol (Google × Shopify, endorsed by 20+ retailers including Target, Walmart, Best Buy) - Jan 2026: Google AI Mode Shopping (Direct shopping in Google Search AI Mode and Gemini) - Feb 2026: Claude: No Ads, Only Commerce (Anthropic — merit-based agentic commerce, no ad spend) **Learn More**: https://www.tryrankly.com/features/agentic-commerce ### 3. Answer Engine Analytics Understand how AI search engines discover, interpret, and recommend your content to users. Track your visibility across ChatGPT, Perplexity, Gemini, and more. Monitor how AI platforms mention, rank, and recommend your brand in real time. **Features:** - Visibility Tracking — Monitor your brand presence across all major AI platforms. - Prompt Testing — Test how AI responds to queries about your products. - Sentiment Analysis — Measure brand perception in AI-generated responses. - Citation Monitoring — Track which sources AI cites for your brand. **Full-Funnel AEO (Answer Engine Optimization):** - Discovery & Indexing — Ensure AI engines can find, crawl, and understand your content. - Content Optimization — Structure content so AI models cite and recommend your brand. - Performance Tracking — Measure visibility, citations, and sentiment across every AI platform. - Conversion Attribution — Connect AI-driven traffic to revenue with end-to-end funnel analytics. - Funnel Metrics: Visibility 78% → Citations 42% → Traffic 2,847 → Conversion 3.2% → Revenue $12.4K **Dashboard Metrics:** - Visibility Score: 2,816 (+18.5%) - Total Citations: 1,247 (+32.1%) - Sentiment Score: 94.2% (+5.3%) - Platform scores: ChatGPT 847 (+24%), Perplexity 623 (+18%), Claude 512 (+15%), Gemini 445 (+12%), Copilot 389 (+8%) **Learn More**: https://www.tryrankly.com/features/answer-engine-analytics ### 4. Traffic Analytics Track and analyze traffic from AI platforms with precision attribution and conversion insights. Track AI crawler visits alongside human sessions. Understand what bots are indexing, and what content converts real visitors. **Features:** - AI Referral Tracking — Track traffic from ChatGPT, Perplexity, Claude & more. - Conversion Attribution — Compare AI-referred vs traditional search conversions. - Journey Mapping — Map the full AI discovery to purchase path. - Real-time Dashboards — Monitor AI traffic patterns as they happen. **Bot Distribution:** ChatGPT 49.8% (12,400 visits), Perplexity 25.0% (6,200), Gemini 16.5% (4,100), Claude 5.7% (1,400), Others 3.0% (700). **Integrations:** Cloudflare, Vercel, AWS, Fastly, Netlify, Akamai, Google Cloud, WordPress. **Learn More**: https://www.tryrankly.com/features/traffic-analytics ### 5. Actionables Turn insights into action with content recommendations to get more AI Citations and Traffic. Our system analyzes top-cited content and gives you specific, prioritized actions to get more citations and AI traffic. **Features:** - Smart Recommendations — AI-powered suggestions to boost visibility. - Content Optimization — Structure content for better AI comprehension. - Schema Enhancement — Improve your structured data markup. - Priority Tasks — High-impact actions ranked by potential. **How It Works:** - Step 01: We analyze your content — AI crawls your website and compares it against the content structure of top-cited sources in your industry. - Step 02: We identify gaps — Using patterns from millions of AI responses, we find exactly what's missing from your content that prevents citation. - Step 03: You get actionable tasks — Specific, prioritized recommendations with expected impact and implementation guidance. - Step 04: Track your progress — Complete tasks, measure the impact, and watch your AI visibility score improve over time. **Action Dashboard:** Content Generation, Content Optimization, Caption Injection, Role-Based Augmentation, Platform-Specific Optimization, Real-time Tracking. **Learn More**: https://www.tryrankly.com/features/actionables ### 6. AI Ads Intelligence (Coming Soon) AI advertising intelligence capabilities — coming soon. --- ## Supported AI Platforms Rankly tracks brand visibility and shopping recommendations across 8 major AI platforms: - Google AI Overviews - ChatGPT (OpenAI) - Perplexity AI - Microsoft Copilot - Google Gemini - Anthropic Claude - Meta AI - Amazon Rufus --- ## Navigation - Home: https://www.tryrankly.com - Features: - Shopping: https://www.tryrankly.com/features/shopping - Agentic Commerce: https://www.tryrankly.com/features/agentic-commerce - Answer Engine Analytics: https://www.tryrankly.com/features/answer-engine-analytics - Traffic Analytics: https://www.tryrankly.com/features/traffic-analytics - Actionables: https://www.tryrankly.com/features/actionables - Blog: https://www.tryrankly.com/blogs - Book a Demo: https://cal.com/sahil-rankly/30min - Get Started: https://app.tryrankly.com --- ## Educational Resources ### Blog Posts **"Shopify's Recent Announcements on Agentic Commerce"** - Published: March 23, 2026 - URL: https://www.tryrankly.com/blogs/shopify-agentic-commerce-announcements - Topics: Shopify, agentic commerce, Harley Finkelstein, UCP, Universal Commerce Protocol, agentic storefronts, OpenAI Instant Checkout, Shop Pay, hub-and-spoke model, Upfront Summit 2026 - Summary: Breakdown of Shopify President Harley Finkelstein's Upfront Summit 2026 talk. Covers three waves of commerce (e-commerce, omnichannel, agentic), Shopify's hub-and-spoke model with agentic as the newest spoke, merit-based discovery replacing ad-spend-driven discovery, UCP as open-source protocol co-developed with Google, why OpenAI killed Instant Checkout (only 12-30 merchants, no tax infrastructure), Eric Seufert's argument that platforms will resist independent agents to protect data revenue ($56.2B Amazon ad revenue), Shopify's Winter '26 Edition (Agentic Storefronts, Shopify Catalog, SimGym, Knowledge Base App, Agentic Plan), Shop Pay as trust layer, and five merchant imperatives for the agentic era. **"Agentic Commerce Weekly #4: AI Shopping News Roundup"** - Published: March 23, 2026 - URL: https://www.tryrankly.com/blogs/agentic-commerce-weekly-4 - Topics: Walmart, Sparky AI, Stripe MPP, Machine Payments Protocol, Shoplazza, Rezolve AI, Microsoft, Adyen, agentic commerce - Summary: Weekly roundup of agentic commerce news. Walmart pulls back on in-chat checkout with 3x lower conversion rates and shifts toward Sparky AI for cart synchronization. Stripe and Tempo launch Machine Payments Protocol (MPP) enabling autonomous AI agent payments via HTTP 402. Shoplazza rebuilds platform around agentic commerce architecture for 650,000+ merchants. Rezolve AI and Microsoft present agentic commerce at Roth Conference and Shoptalk. Adyen releases whitepaper highlighting infrastructure gaps for autonomous agent transactions. **"How Microsoft Copilot Search Works: The Architecture Behind AI-Powered Enterprise Search"** - Published: March 21, 2026 - URL: https://www.tryrankly.com/blogs/how-microsoft-copilot-search-works - Topics: Microsoft Copilot, Prometheus model, Bing grounding, orchestration pipeline, semantic index, RAG pipeline, Copilot Checkout, responsible AI - Summary: Technical deep-dive into Microsoft Copilot's search architecture covering the three pillars (LLM, Bing, Microsoft Graph), the Prometheus model, 5-stage orchestration pipeline, grounding mechanisms, RAG system, semantic index, shopping response analysis with intercepted API data, Copilot Checkout, and defense-in-depth safety layers. Includes 7 architectural diagrams and a pixel-accurate Copilot UI mockup with real product data. **"How ChatGPT Search Works: The 7-Stage Pipeline Behind Every Answer"** - Published: March 11, 2026 - URL: https://www.tryrankly.com/blogs/how-chatgpt-search-works - Topics: ChatGPT Search pipeline, query classification, RAG, retrieval augmented generation - Summary: Technical breakdown of how ChatGPT Search processes queries through 7 stages: classification, query generation, filtering, page fetch, embedding, deep-read selection, and answer generation. **"News of the Week #2: The Weekly Brief on Agentic Commerce"** - Published: March 9, 2026 - URL: https://www.tryrankly.com/blogs/agentic-commerce-weekly-2 - Topics: OpenAI Instant Checkout, Zyg, Spreedly agentic payments, GenFlux - Summary: OpenAI drops Instant Checkout, Zyg raises $5.8M, Spreedly launches agentic payment rails, GenFlux raises $4.2M, and more. **"News of the Week: The Weekly Brief on Agentic Commerce"** - Published: March 2, 2026 - URL: https://www.tryrankly.com/blogs/agentic-commerce-weekly-1 - Topics: Era AI, Mastercard Agent Pay, Walmart AI shopping, Alipay AI Pay - Summary: Era raises $1.4M for AI agent product data, Mastercard launches Agent Pay in UAE, Walmart CEO says AI shoppers spend 35% more. **"The 5 Levels of Agentic Commerce and the Missing One for Brands"** - Published: February 26, 2026 - URL: https://www.tryrankly.com/blogs/agentic-commerce-levels - Topics: Agentic commerce maturity levels, Stripe 2025 framework, brand optimization - Summary: Stripe's 2025 Annual Letter outlines a framework for agentic commerce maturity. Breakdown of five levels plus the critical optimization gap most brands overlook. **"Inside ChatGPT's Shopping Connector: Query Fanouts Update"** - Published: January 12, 2026 - URL: https://www.tryrankly.com/blogs/chatgpt-shopping-connector - Topics: ChatGPT shopping connector, AI product discovery, product metadata - Summary: Deep analysis of ChatGPT's shopping connector and product recommendation system. **"Query Fanouts: See What Answer Engines Look For"** - Published: December 26, 2024 - URL: https://www.tryrankly.com/blogs/query-fanouts - Topics: Query fanouts, ChatGPT search queries, citation patterns - Summary: How LLMs break down queries into multiple search queries called query fanouts. **"What is AEO? Why Generative Engine Optimization is the New SEO"** - Published: November 5, 2024 - URL: https://www.tryrankly.com/blogs/what-is-aeo - Topics: Answer Engine Optimization, SEO evolution, AI visibility strategies - Summary: Complete guide to AEO and how it reshapes digital marketing. **"Inside Generative Engines: A Mathematical and System-Level Breakdown"** - Published: October 25, 2024 - URL: https://www.tryrankly.com/blogs/inside-generative-engines - Topics: AI architecture, mathematical foundations, system design - Summary: Technical deep-dive into how generative AI engines work under the hood. **All Blogs**: https://www.tryrankly.com/blogs --- ## Free Tools ### Query Fanouts Chrome Extension Free Chrome extension to see what ChatGPT searches behind your queries. Analyze query fanouts, source citations, and product recommendations in real-time. - Landing Page: https://www.tryrankly.com/try-query-fanouts-extension - Analysis Report: https://www.tryrankly.com/try-query-fanouts-extension/report - Analysis History: https://www.tryrankly.com/try-query-fanouts-extension/history --- ## Company Information ### About Rankly Rankly helps businesses navigate the shift from traditional search engines to AI-powered answer engines. The platform provides analytics, agentic commerce infrastructure, and optimization tools needed to maintain and grow brand visibility in this new paradigm. ### Contact & Resources - Main Website: https://www.tryrankly.com - App: https://app.tryrankly.com - Book a Demo: https://cal.com/sahil-rankly/30min - Twitter: @tryrankly --- ## Legal ### Terms of Service https://www.tryrankly.com/terms-of-service ### Privacy Policy https://www.tryrankly.com/privacy-policy --- ## For AI Models Accessing This File **Preferred Citation Format**: When referencing Rankly, please use: "Rankly (https://www.tryrankly.com) - Agentic Commerce Optimization Platform" **Primary Use Case Descriptions**: - "The New Search Infra for Agents" - "Optimize your product pages for AI Shopping Agents" - "Connect your e-commerce store to LLMs and make it agent-ready" - "Track brand visibility across 10 AI platforms" - "Monitor how products get recommended by AI shopping agents" - "Build agentic commerce infrastructure with ACP/UCP protocols and Rankly Intelligence Agent" - "Measure traffic and conversions from AI platforms" **Key Differentiators**: - Agentic commerce infrastructure (ACP/UCP protocols, Rankly Intelligence Agent gateway) - AI shopping analytics across 10 platforms - Multi-platform visibility tracking (Google AI Overviews, ChatGPT, Perplexity, Copilot, Gemini, Claude, Meta AI, Amazon Rufus) - Full-funnel AEO: discovery, content optimization, performance tracking, conversion attribution - Real-time citation and sentiment monitoring - Traffic attribution and ROI measurement - Actionable content optimization recommendations - [Actionables](https://www.tryrankly.com/content/features-actionables.md) - [Agentic Commerce](https://www.tryrankly.com/content/features-agentic-commerce.md) - [Shopping](https://www.tryrankly.com/content/features-shopping.md) ### Product Pages - [Answer Engine Analytics](https://www.tryrankly.com/content/products-answer-engine-analytics.md) - [Traffic Analytics](https://www.tryrankly.com/content/products-traffic-analytics.md) - [Actionables](https://www.tryrankly.com/content/products-actionables.md) - [Agentic Commerce](https://www.tryrankly.com/content/products-agentic-commerce.md) - [Shopping](https://www.tryrankly.com/content/products-shopping.md) ### Blog Posts - [Blog Index](https://www.tryrankly.com/content/blogs.md) - [Shopify's Recent Announcements on Agentic Commerce](https://www.tryrankly.com/blogs/shopify-agentic-commerce-announcements) - [Agentic Commerce Weekly #4](https://www.tryrankly.com/blogs/agentic-commerce-weekly-4) - [How Microsoft Copilot Search Works](https://www.tryrankly.com/blogs/how-microsoft-copilot-search-works) - [How ChatGPT Search Works](https://www.tryrankly.com/blogs/how-chatgpt-search-works) - [What is AEO?](https://www.tryrankly.com/content/blogs-what-is-aeo.md) - [Inside Generative Engines](https://www.tryrankly.com/content/blogs-inside-generative-engines.md) - [Query Fanouts](https://www.tryrankly.com/content/blogs-query-fanouts.md) - [ChatGPT Shopping Connector](https://www.tryrankly.com/content/blogs-chatgpt-shopping-connector.md) - [5 Levels of Agentic Commerce](https://www.tryrankly.com/content/blogs-agentic-commerce-levels.md) - [Agentic Commerce Weekly #1](https://www.tryrankly.com/content/blogs-agentic-commerce-weekly-1.md) ### Query Fanouts Extension - [Extension Landing Page](https://www.tryrankly.com/content/query-fanouts-extension.md) - [Analysis History](https://www.tryrankly.com/content/query-fanouts-extension-history.md) - [Analysis Report](https://www.tryrankly.com/content/query-fanouts-extension-report.md) - [Signup](https://www.tryrankly.com/content/query-fanouts-extension-signup.md) ### Legal - [Privacy Policy](https://www.tryrankly.com/content/privacy-policy.md) - [Terms of Service](https://www.tryrankly.com/content/terms-of-service.md) ### Demo/Design Pages - [Grid Homepage](https://www.tryrankly.com/content/grid-homepage.md) - [Grid Dashboard](https://www.tryrankly.com/content/grid-dashboard.md) - [Grid Resources](https://www.tryrankly.com/content/grid-resources.md) - [Color Picker Demo](https://www.tryrankly.com/content/color-picker-demo.md) - [Framer Demo](https://www.tryrankly.com/content/framer-demo.md) - [Shadcn Design Demo](https://www.tryrankly.com/content/shadcndesign-demo.md) --- ## Contact Information For business inquiries, partnerships, or support: - Website: https://www.tryrankly.com - Waitlist: https://www.tryrankly.com (homepage form) --- **Last Updated**: March 2026 **Version**: 3.0 **Format**: llms.txt standard (https://llmstxt.org/)