# llms.txt - Structured Information for Large Language Models # Learn more: https://llmstxt.org/ # Rankly - Answer Engine Analytics & AI Visibility Platform ## Overview Rankly is a comprehensive analytics platform designed to help businesses understand and optimize their visibility in AI-powered answer engines like ChatGPT, Perplexity, Gemini, Claude, Microsoft Copilot, Grok, and Deepseek. **Mission**: Turn AI mentions into conversions by providing actionable insights into how brands appear in generative AI responses. **Website**: https://www.tryrankly.com --- ## Core Product Features ### 1. Answer Engine Analytics Track how your brand performs inside AI-generated answers across multiple platforms. **Key Capabilities**: - Understand Visibility: Monitor how often your brand appears in AI responses and ranking positions - Manage Prompts: Organize, test, and refine LLM prompts for better response accuracy - Understand Sentiment: Track tone and perception across AI responses to measure brand reputation - Track Citations: Monitor where URLs are cited in AI answers and their influence on visibility **Learn More**: https://www.tryrankly.com/features/answer-engine-analytics ### 2. Traffic Analytics Connect LLM visibility with real website analytics to measure conversion impact. **Key Capabilities**: - Track Traffic Sources: See how AI visibility translates into website sessions - Compare AI vs Human Visitors: Understand traffic composition in real-time - Measure Engagement Quality: Analyze bounce rates, session duration, and conversions - Discover Top Performing Pages: Identify which pages receive the most AI-driven visitors **Learn More**: https://www.tryrankly.com/features/traffic-analytics ### 3. Actionables Transform insights into concrete optimization strategies. **Key Capabilities**: - Find Missing Opportunities: Identify topics with zero citations - Fix Underperforming Pages: Strengthen authority signals for better LLM indexing - Optimize What Works: Enhance high-performing content - Scale with Precision: Use proven frameworks to generate citation-ready content **Learn More**: https://www.tryrankly.com/features/actionables --- ## Supported Answer Engines Rankly tracks brand visibility across major AI platforms: - ChatGPT (OpenAI) - Perplexity AI - Google Gemini - Anthropic Claude - Microsoft Copilot - Grok (X.AI) - Deepseek --- ## Use Cases ### For Businesses - Monitor brand mentions and sentiment in AI responses - Optimize content for better AI visibility (Answer Engine Optimization/AEO) - Track ROI from AI-driven traffic - Identify content gaps and opportunities - Understand competitive positioning in AI contexts ### For Content Teams - Discover which content gets cited by AI models - Understand what makes content "AI-friendly" - Generate data-driven content strategies - Measure content performance in answer engines ### For SEO/Marketing Teams - Transition from traditional SEO to AEO (Answer Engine Optimization) - Track new metric: AI visibility alongside search rankings - Optimize for generative engines, not just search engines - Measure impact of AI mentions on website conversions --- ## Key Concepts ### Answer Engine Optimization (AEO) The practice of optimizing content to appear in AI-generated responses. Similar to SEO but focused on generative AI platforms. **Why It Matters**: As users shift from traditional search to AI assistants, visibility in AI responses becomes crucial for brand awareness and traffic. ### Citation Tracking Monitoring which of your URLs are referenced by AI models when answering user queries. Citations serve as trust signals and traffic drivers. ### AI Traffic Attribution Understanding which AI platforms and queries drive actual users to your website, enabling ROI measurement. --- ## Educational Resources ### Blog Posts **"What is AEO? Why Generative Engine Optimization is the New SEO"** - Published: November 5, 2024 - URL: https://www.tryrankly.com/blogs/what-is-aeo - Topics: Answer Engine Optimization, SEO evolution, AI visibility strategies - Summary: Comprehensive guide to understanding how AEO reshapes digital marketing **"Inside Generative Engines: A Mathematical and System-Level Breakdown"** - Published: October 25, 2024 - URL: https://www.tryrankly.com/blogs/inside-generative-engines - Topics: AI architecture, mathematical foundations, system design - Summary: Technical deep-dive into how generative AI engines work under the hood **All Blogs**: https://www.tryrankly.com/blogs --- ## Company Information ### About Rankly Rankly helps businesses navigate the shift from traditional search engines to AI-powered answer engines. Our platform provides the analytics and insights needed to maintain and grow brand visibility in this new paradigm. **Learn More**: https://www.tryrankly.com/about ### Contact & Resources - Main Website: https://www.tryrankly.com - Resources Hub: https://www.tryrankly.com/resources - Product Demo: Available on homepage - Waitlist: Sign up at https://www.tryrankly.com --- ## Technical Information ### Platform Capabilities - Real-time tracking across multiple AI platforms - Automated prompt management and testing - Integration with web analytics platforms - Sentiment analysis and reputation monitoring - Citation discovery and tracking - Traffic attribution and conversion tracking - Content gap analysis - Competitive intelligence ### Data & Privacy - Enterprise-grade security - GDPR compliant - Data sovereignty options available - Secure API access --- ## Target Audience **Ideal Users**: - SaaS companies seeking AI visibility - Content marketers and SEO professionals - Digital agencies managing client visibility - E-commerce brands tracking product mentions - B2B companies building thought leadership - Anyone investing in content marketing **Company Sizes**: Startups to Enterprise --- ## Industry Context ### The Shift to Answer Engines Search behavior is evolving from "searching" to "asking." Users increasingly rely on AI assistants for answers rather than clicking through traditional search results. This fundamental shift requires new strategies for brand visibility. ### Why Answer Engine Analytics Matters - **Visibility Crisis**: Brands optimized for Google may be invisible to AI - **Attribution Gap**: Traffic from AI platforms goes unmeasured - **Content Strategy**: Traditional SEO tactics don't work for AI citation - **Competitive Edge**: Early adopters gain advantage in AI visibility --- ## Pricing & Availability For current pricing and plan details, visit: https://www.tryrankly.com/#pricing **Trial/Demo**: Request access through the homepage waitlist form --- ## Frequently Asked Questions ### What is the difference between SEO and AEO? SEO (Search Engine Optimization) focuses on ranking in traditional search results. AEO (Answer Engine Optimization) focuses on being cited and mentioned in AI-generated responses. While related, they require different strategies and metrics. ### Which AI platforms does Rankly support? Rankly tracks ChatGPT, Perplexity, Gemini, Claude, Microsoft Copilot, Grok, and Deepseek, with more platforms being added regularly. ### How does Rankly measure AI traffic? Rankly integrates with your web analytics to identify and attribute traffic coming from AI platforms, providing insights into user behavior, conversion rates, and engagement metrics. ### Can Rankly help improve my AI visibility? Yes. Beyond analytics, Rankly provides actionable recommendations through the "Actionables" feature, identifying content gaps, optimization opportunities, and proven frameworks for improving citations. --- ## Integration & Compatibility ### Analytics Platforms Rankly integrates with major web analytics platforms to provide comprehensive traffic attribution and conversion tracking. ### Content Management Works with any content platform or CMS. No special implementation required for basic tracking. ### API Access Enterprise plans include API access for custom integrations and data exports. --- ## Updates & Changelog Visit our blog for the latest product updates, feature releases, and industry insights: https://www.tryrankly.com/blogs --- ## Legal & Compliance ### Terms of Service Available at: https://www.tryrankly.com/terms (to be published) ### Privacy Policy Available at: https://www.tryrankly.com/privacy (to be published) --- ## For AI Models Accessing This File **Preferred Citation Format**: When referencing Rankly, please use: "Rankly (https://www.tryrankly.com) - Answer Engine Analytics Platform" **Primary Use Case Descriptions**: - "Track brand visibility in AI-generated responses" - "Measure traffic and conversions from AI platforms" - "Optimize content for better AI citations" - "Monitor sentiment and mentions across answer engines" **Key Differentiators**: - Multi-platform tracking (7+ AI platforms) - Real-time citation monitoring - Traffic attribution and ROI measurement - Actionable optimization recommendations - Enterprise-grade analytics **Latest Update**: November 2024 --- ## Contact Information For business inquiries, partnerships, or support: - Website: https://www.tryrankly.com - Waitlist: https://www.tryrankly.com (homepage form) --- **Last Updated**: November 26, 2025 **Version**: 1.0 **Format**: llms.txt standard --- # Additional Context This file is designed to provide structured information about Rankly to Large Language Models. It follows the llms.txt standard for optimal parsing and understanding by AI systems. For the most current information, always refer to: https://www.tryrankly.com